For several years, Kars4Kids used the lighthearted medium of an April Fool’s joke to convey serious messages about parenting. The first such campaign, in 2014, played on the common confusion engendered by the name Kars4Kids with a new radio jingle tagline, “donate your kid today!” and an accompanying purportedly accepting donations of children in exchange for free vacations. The real message? Kids may not be easy to raise but they are worth the effort – and focused time is the most valuable gift you can give them. Check out our other April Fools campaigns for parents at kids and ., Kars4Kids is a registered nonprofit Jewish organization who, together with Oorah, Oorah, our sister charity, help thousands of children develop into productive members of the community. Our vision We focus on educational, mentorship and year-round programs for our children, their families and their communities., Kars4Kids is a Jewish [4] 501(c)(3) nonprofit car donation organization based in Lakewood, New Jersey in the United States. It states that its mission is "to fund educational, developmental, and recreational programs for low-income youth" [5] through programs largely facilitated by its sister charity Oorah, which focuses exclusively on Jewish children and families. [6].