Pleasure Beach Resort, 525 Ocean Boulevard, Promenade, Blackpool, FY4 1EZ. Company number: 01876267, To visit Blackpool Pleasure Beach you will need to purchase an eTicket for each person coming to the park. eTickets gain entry to the park and allow unlimited all-day riding on all rides including Nickelodeon Land, subject to Height Restrictions. We have two options of eTickets available: • Adult eTickets are valid for ages 12 years and over., At Pleasure Beach Resort you’ll find some of the most exhilarating, hair-raising and heart-pounding rides in the country – including a whole load of award-winners and UK firsts. THE UK'S MOST RIDE INTENSIVE PARK, Pleasure Beach Resort opens this weekend (March 1) for the 2025 season after being closed for winter works since the end of November., eTickets are electronic tickets which are downloaded to your phone just like a boarding card, replacing Wristbands and Pleasure Beach Passes. eTickets gain entry to the park and allow unlimited all-day riding on all rides including Nickelodeon Land, subject to height restrictions., Pleasure Beach Resort has teased fans with what’s to come by revealing the first details of its new £8.72m ride. The Blackpool attraction announced ‘Project 2026’ back in March, and has now confirmed the ride’s name: Aviktas..